
In 2026, Do What You Say You’re Going to Do
By JED RICHARD
There is one overarching theme for construction in 2026: simplify, then do what you say you are going to do.
Why?
→More confusing tech tools than ever – FOMO
→Workers don’t want robots yet
→Old-fashioned critical path tools still work
→Innovation is outpacing education and adoption
→We are currently training a new craft force, and basics come before dreams
Replace;
➤I think we can…
➤I hope, or I don’t know when/how…
➤I heard from…
➤I am waiting on…
➤I can’t tell you a good answer yet…
➤We can’t because…
Tell your customer;
🏆We will complete phase I by…
🏆Material will arrive by…
🏆Testing and commissioning will happen by…
🏆We have found other vendors to complete…
🏆We have failed to complete x, but will fix it by…
🏆There is no excuse, and we will expedite to recover…
🏆We will beat the delivery date by…
A schedule is your → promise.
Your promise is your → reputation.
Consistently doing what you say you will do makes you and your team Hall of Fame construction professionals.
Don’t overcomplicate. Plan, rehearse, execute.
“Clear the mechanism” in 2026. See profound results.
Keep going.
Jed Richard is CEO and president of Richard Group,
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